Our Rolex history
Established in 1954, Nam Sawang is Thailand’s foremost authority in luxury watch retail. As an Official Rolex Retailer,
Nam Sawang is recognised today among Thailand’s watch aficionados as one of the country’s most esteemed and reputable voice in the luxury watch scene. The company prides itself on offering knowledgeable, sincere and genuine customer service, as we share the best of Swiss watchmaking with our passionate and informed clientele.
![rolex thailand nam sawang](/images/rolex-v7/our-rolex-history/landscape/lg.jpg)
Pioneering Partnership
A business visionary and bedrock of Nam Sawang’s success, Mr. Chien Kijsriopas embarked on a partnership with Rolex in 1978 that continues to flourish to this day.
A true pioneer of the industry, Mr. Chien Kijsriopas started working in Bangkok's Ban Mo area when he was just 14. In 1954, he opened his first retail shop selling eyeglasses, watches and pens, calling it Nam Sawang, after his family name 'Nam' in Chinese. In 1964, the company was renamed Nam Sawang Kan Wan, which then eventually became Nam Sawang Watch Company Limited.
Established on the tenets of offering the highest quality timepieces and incomparable customer service, Nam Sawang opened its first Rolex boutique at 55 Bamrungmuang Road. The boutique was a success and led to the opening of a second larger standalone Rolex boutique in 1993, situated at Pinklao.
Another milestone was in 2018, when Nam Sawang relocated its Bamrungmuang store to a prestigious new address at one of Bangkok's most luxurious department store, the Central RAMA 9. Dedicated to bringing the storied history of Rolex to our customers, Nam Sawang’s Central RAMA 9 store offers the unmistakable warmth and customized service that our clientele has come to expect.
![Pioneering Partnership](/images/rolex-v7/our-rolex-history/landscape/sm.jpg)
Our Commitment
As an Official Rolex Retailer, Nam Sawang endeavors to uphold the essence of Rolex by providing the highest standards of horological excellence and meticulous customer service. As our founder, Mr. Chien Kijsriopas, said it best when he promised that Nam Sawang will “uphold our position as the leading name in luxury watch retail in Thailand by offering our customers the most impeccable and genuine service”. Today, we are proud to welcome customers from around the world to our boutiques in Bangkok to explore the wide selection of Rolex timepieces, while immersing in excellent service honed from years of experience.
![Our Commitment](/images/rolex-v7/our-rolex-history/landscape/md.jpg)